Effective Internet Marketing

Internet Marketing

Office Activate provides Internet marketing , also known as online marketing , for small businesses. We are located in the greater Hamilton area but also provide International service. Internet Marketing is a process, it is not a single one-time act or a one-time investment. If properly planned, executed and maintained, it can substantially improve your company's Internet presence and generate increasing numbers of qualified leads and customers.

Our definition for Internet marketing is: Methods of using the Internet to promote products and services; including web site optimization, banner ads, pay-per-click, directory listings and email / newsletter marketing.

Pay-per-Click is where the advertiser agrees to pay a certain amount if a potential customer clicks on the web advertisement. A web advertisement could be a banner image or a text link or a sponsored search result listing, as you often see along-side search engine results in Google for instance.

Search Engine Marketing

Office Activate is a professional Search Engine Marketing firm that can guide your company through this process. We offer customized products and services to maximize your Internet Marketing potential, including search engine optimization. Performing consultation and development, we will take your company through the entire process of Search Engine Marketing with goals to develop company and competitor baselines, generate instant traffic to your company's web site, increase natural traffic by improving site ranking, and sustain healthy levels of traffic over time.

Though it is best to complete the entire process, you may decide your company only needs to use certain parts of it. We can help you create this type of solution as well.

Strategic Internet Marketing

Strategic Internet Marketing options include:

Strategy & Baseline

Initial Internet Marketing Inspection [Free]
Web site Audit & Recommendations
Competitor Analysis
High Performance Keywords

Instant Traffic (Paid traffic)

Overture/Yahoo! Pay-per-Click
Google AdWords

Natural Traffic

Web Site Optimization
Web Site Content

Link Quality

Basic Directory Submissions
Industry Directory Submissions
Major Business Directory Submissions
Power Search Engine Submissions
Link Buying

Sustained Traffic

Ongoing Product Maintenance
Regular Meetings and Reports

Our firm serves Hamilton , Ancaster , Brantford , Burlington and surrounding areas. 2-140 King Street East Suite 306 Hamilton, ON, L8N 1B2, Canada